作者:丁通 来源:原创 时间:2026-08-26 阅读:9471623 次

天使之翼

三伏天羽绒服“爆单”的启示_我的网站

兰陵王

一 |       数据来源:平湖市人民政府  炎炎夏日,浙江平湖的羽绒服却“爆单”了。前不久,全国最大的单品类羽绒服专业市场——平湖·中国服装城举办订货会,吸引超万名国内外客商,订单额突破6亿元。有老板直呼,这是近20年来最忙的一回。    

The International Department of the Central Committee of the Communist Party of China (IDCPC) and the American Asia Society holds the third China-US Track 1.5 Dialogue in Beijing, China on August 25, 2026. Photo: IDCPC's WeChat account
    The International Department of the Central Committee of the Communist Party of China (IDCPC) and the American Asia Society holds the third China-US Track 1.5 Dialogue in Beijing, China on August 25, 2026. Photo: IDCPC's WeChat account
The third China-US Track 1.5 Dialogue was held in Beijing on Tuesday, bringing together government officials, scholars and business representatives from both countries for discussions on constructive strategic stability and practical cooperation.
Co-hosted by the International Department of the Central Committee of the Communist Party of China (IDCPC) and the Asia Society, the dialogue was attended by about 40 representatives. Participants included officials from relevant Chinese government departments and local governments, experts from think tanks and universities, as well as figures from US strategic and business circles, including John L. Thornton, co-chair of the Asia Society Board of Trustees.
Under the theme "Constructive Strategic Stability - Practical China-US Cooperation in the New Era," the participants held candid, in-depth and constructive exchanges, according to the IDCPC's release on its WeChat account on Tuesday.
Addressing the dialogue, Liu Haixing, head of the International Department of the CPC Central Committee, said the two sides have recently followed the direction set by the two heads of state, taken practical steps to strengthen communication and dialogue, advanced a positive agenda and achieved notable results.
Liu called on the two countries to continuously enlarge common interests and make cooperation the anchor of positive stability. He urged the two countries to uphold mutual benefit and reject zero-sum games so that competition remains within bounds, to seek common ground while managing differences, and observe the bottom line of no conflict and no confrontation to achieve lasting peace and stability.
Participants discussed ways to enhance political mutual trust, expand economic and trade cooperation, and explore cooperation in artificial intelligence, science and technology, CCTV News reported.
Established in 2023, the China-US Track 1.5 Dialogue operates between formal government-to-government diplomacy, known as Track 1, and purely nongovernmental exchanges, known as Track 2. The second dialogue was held on June 13, 2024, during which participants held candid, in-depth and constructive exchanges around the theme of "sharing perspectives and finding solutions on key and urgent issues."
As a channel involving both government and nongovernmental participants, the Track 1.5 mechanism can help China and the US communicate more effectively, identify common ground and better understand the consensus reached by the two heads of state, Zhou Mi, a senior research fellow at the Chinese Academy of International Trade and Economic Cooperation, told the Global Times on Tuesday.
It can also help translate the consensus into greater mutual understanding and concrete action, Zhou said.
Discussions on AI at this year's dialogue could help the two sides identify shared interests despite existing frictions and technological challenges, creating opportunities for practical cooperation and laying the groundwork for follow-up efforts, he noted.
Wang Yiwei, a professor at the Renmin University of China's School of International Studies, told the Global Times on Tuesday that the Track 1.5 dialogue serves as a bridge between Track 1 and Track 2, allowing participants to discuss sensitive issues and explore policy space while conveying frontline assessments and feasible proposals to decision-making departments. 
Liu outlined practical pathways for China-US cooperation in the new era. First, the two sides should uphold mutual respect, peaceful coexistence and win-win cooperation, steer China-US relations to overcome the "Thucydides Trap," and create a new paradigm of major-country relations.
Second, the two countries should jointly shoulder their responsibilities as major powers, make constructive interaction an important driver of international cooperation, address global challenges together and inject greater stability into the world, Liu noted.
Third, they should expand exchanges and cooperation in trade, public health, agriculture, tourism, people-to-people ties, law enforcement and cooperation between localities, thereby strengthening the resilience of bilateral relations and working toward a better future, Liu said.
Overcoming the "Thucydides Trap" fundamentally rejects the notion that conflict between major powers is inevitable, Wang Yiwei said. It reflects an effort by China and the US to pursue a path different from the historical confrontation between an established power and a rising one.
Such a model does not seek to avoid competition altogether, but to ensure that competition has boundaries, differences remain manageable and cooperation retains sufficient space, Wang Yiwei said.
To put this approach into practice, the two countries should respect each other, avoid crossing red lines concerning core interests and reduce the risk of strategic miscalculation. They should expand areas where their interests converge and establish regular cooperation mechanisms on global issues such as climate change, public health, food security and AI safety, turning shared responsibilities into joint action, he noted.
As the world's two largest economies, China and the US should recognize that many global challenges cannot be effectively addressed without coordination between them, particularly at a time of intensifying competition. Constructive engagement is therefore not a temporary expedient but a long-term responsibility that major countries should undertake for the world, Wang Yiwei said.
The dialogue came a day after China's top political advisor Wang Huning met with US delegates attending the event in Beijing on Monday.
During their meetings, the US side said that the US-China relationship is at a special juncture, adding that the sound rapport between the two heads of state constitutes the most valuable and important part of bilateral ties. The US side agrees that both sides should act on the consensus of building a constructive US-China relationship of strategic stability, advance corporate cooperation, expand people-to-people and cultural exchanges, guard against risks such as those posed by artificial intelligence, and deliver benefits to both countries and the rest of the world, according to Xinhua.
。  当前,一些产业苦于应对需求不足,一些地方困于动能转换阵痛。透视浙江平湖这场反常的羽绒服热潮,或许能为传统产业向新向优、中小城市重塑优势提供启示。

二 |   反季买羽绒服是消费新趋势,更是产业新机遇。  当下,我们要重视总需求不足的突出矛盾,也不要忽视了细分需求的增长潜力。点开社交软件,能看到大量反季消费的帖子。

三 | 登山、跨南半球旅行、冰雪运动等,都为“冬衣夏穿”提供了新场景。  如果停留于传统思维,羽绒服不过是冬日御寒装备。

四 | 但如果敢于打破陈规,其完全可以蜕变为多元审美、彰显个性的时尚符号。今年,平湖羽绒服在款式上突出轻量化、功能化、时尚化,在选色上也跳出往常的“黑白灰”,上新奶油杏、焦糖棕等流行色,耳目一新的设计让产品更受青睐。

五 |   这启示我们,敏锐捕捉消费变化,竞争再饱和的老产业里也能找到新商机。  从外贸服装代工厂到全国最大的羽绒服生产供应基地,平湖也走过弯路。  上世纪80年代,平湖大量承接外贸订单。“全球百件衣,平湖有其一”,规模是做大了,但潜台词是“什么品类都做”。10多年前,当地办起平湖服装城,结果产品繁杂、款式雷同,消费者不买账。  时代在变,机遇也在变,老路不会一直好走,机遇也不会自动变成优势。

六 | “与其铺开一张网,不如磨尖一根针。”当地在试错与比较中重新校准产业方向,主动砍掉其他品类走“窄路”,最终培育出世界闻名的羽绒之都。  今天,中国消费品数量和种类已经极大丰富。对一家企业、一个地方来讲,想在市场的“热带雨林”中卡住生态位,过去的“大而全”策略很难再奏效,必须练就绝活才能争得阳光雨露。  这启示我们,做大一堆不如做精一个。中国的产业分工已转向高度专业化、精细化。

七 | 与其挤千军万马的“红海”市场,不如集中精力走“窄路”,另辟蹊径走新路。

八 |   令人意外的是,平湖其实不产羽绒,可见这座小城的产业优势并非“得天独厚”,而是来自“无中生有”。再看平湖所处的嘉兴,海宁不产皮革,却做成了家喻户晓的皮革城;桐乡不产羊毛,却是全国最大羊毛衫集散中心。从嘉兴到义乌,“无中生有”是浙江不少城市创造商业传奇的密码。  继续把视野放宽。在新疆塔里木河畔,通过水土改良,沉睡的盐碱地竟化作养殖海产的“蓝色粮仓”。在宁夏中卫,成片光伏板屹立在腾格里沙漠,以算电协同让大漠生金。“无中生有”,让大量过去欠缺开发价值的土地“长”出新产业,重构新优势。  再看回平湖这件羽绒服,“无中生有”里有大智慧。“无”是对自身短板劣势的精准洞悉,想要摆脱困境,首先就要敢于直面困难,找出破题点。“有”并非凭空臆想,而是立足自身实际进行创造性转化,通过主动作为将潜在机会变成现实。

九 |   百年变局加速演进、科技革命和产业变革加速发展,如何转化危机、激活潜能?  平湖的产业实践里,有点石成金的创新思路、敢闯敢干的改革精神,更有不认命、不服输的进取心态。  在危机中育新机,于变局中开新局。一件“无中生有”的羽绒服,正是一本鲜活的启示录。(邱超奕)。

十 |

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Published on:14:17:11